[Case Study] How To Create Awesome Direct Mail Pieces
I took a big chance titling this post what I did, knowing you may see “direct mail” and not even open it. In fact, I wouldn’t be surprised at all if you thought, “Direct mail? Are businesses still...
View ArticleThe Importance of Calls to Action
Over the last few months, I’ve received quite a few direct mail marketing pieces from a particular local realtor. They’re designed fairly well and usually contain lots of interesting information. They...
View ArticleHow to get customers fast when you’re new and keep them
The other day I was chatting with my wife, who’s a private piano teacher, about how much piano teachers kind of stink at marketing. She spends a lot of time engaging in piano teacher forums and...
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